Asia Pacific Telecom Co, a subsidiary of Hon Hai Precision Industry Co, has launched a new 4G package as the operator is planning to boost interest in its 4G services.
Asia Pacific Telecom unveiled the new package that expands the scope of its unlimited free voice calls plan to calls made to users of any other mobile operator for a monthly fee of at least NT$999.
Consumers subscribing to the plan also get unlimited access to the Internet, the operator said. Asia Pacific is the nation’s first telecom company to offer free voice calls.
APT expects almost all of its mobile subscribers to migrate to its 4G network next quarter, which would make it a 4G-only service provider.
The company has registered 1.6 million 4G subscribers, helping it seize a 10 percent market share, Asia Pacific chairman Lu Fang-ming told a media briefing.
“We have hit the goal we set when the company launched 4G services two years ago,” Lu said. “To boost average revenue per user, we hope to expand our customer base.”
The company said that 3G users account for only 6 percent of its total subscribers. By the end of next quarter, Asia Pacific’s remaining 100,000 3G users are to upgrade to its 4G services, the company said.
The company is also looking to sell its services in consumers’ living rooms. It announced a new over-the-top (OTT) video service in collaboration with Netflix Inc, China’s iQiyi, movie distributor and producer Catchplay Inc and Taiwan Mobile Co’s myVideo.